The rise of social networking has made all of us more sensitive to the way we look. It used to be that we could get away with telephoning friends, family, and even colleagues and clients from anywhere we pleased, from the bed to the bathroom, wearing whatever we had on hand.
With the advent of the video-phone, which has been used to great comic effect to reveal the unexpected on sitcoms such as Friends, people had to start taking more care in their appearance, but it turned out that this was only the tip of an electronic iceberg. No sooner had we managed to shrink a high quality camera down to the size of an eraser then along came Skype and Facetime, along with Twitter and selfies.
These days, it’s important to answer the phone looking your best, and your social network profile picture had better be up to date and representative, too. From dating to scoring a new job, your face is out there, and there’s an increasing number of people turning to cosmetic procedures to enhance the way that they look.
Today’s busy professionals are also looking at cosmetic surgery as an investment in their future, and not just a social tool.
Competitive Advantages are More than Skin Deep
One of the trends that comes with an aging population who spend more of their lives in the active workforce is the desire to compare favorably with younger peers. It would be foolish to suggest that the only way to get ahead would be a succession of increasingly aggressive cosmetic surgery procedures, but there is evidence that people want to stabilize their apparent age at a point that conveys professional experience coupled with a stress-resistant appearance.
In fact, many forty-something professionals are turning to Botox and other non-invasive treatments to help relax facial muscles and stay competitive in the work force, particularly in industries like computer programming where younger generations tend to dominate.
However, Botox is only semi-permanent, and there are a number of well-documented cases of people in the public eye who, having turned to Botox for help, have been caught in a spiral of consistent and ever more extensive Botox use, or a downward spiral of neglect. It seems that maintaining a sensible middle ground is a tricky proposition.
Enter the Deep Plane Facelift
If looking great is that important in this day and age, then it’s important to select the right surgeon using the right techniques. Dr. Andres Bustillo, as a specialist in facelift surgery and with many years of experience to turn to, believes that the solution is the deep plane facelift.
The advantage of this technique over others is that it works at a deeper level than other procedures such as the popular SMAS technique which replaced the older, less effective skin-only techniques developed in the early years of facelift surgery. The deep plane facelift practiced by Dr. Bustillo also relocates the malar fat pads and elevation of the facial muscles themselves, addressing not only the lower face but the cheeks as well.
Another key advantage is that the lower face and neck receives attention, such as the tightening of the platysma muscle, which helps to eliminate jowls and reduce something known as radial expansion, the loosening of facial tissue, which contributes to a kind of ‘sagginess’ we associate with the aging process.
By concentrating on treating the underlying cause of aging in the face, Dr. Bustillo produces a natural and lasting result that helps his patients look their absolute best. The surgery is never overdone, and he takes immense care to make sure that there are no tell-tale signs of facial surgery, as can be seen in his gallery of facelift before and after photos.
To see how Dr. Bustillo can help you look your best in your social network profiles, as well as in real life, his Florida based practice can be contacted on 305.663.3380, as well as through the web site.